URA MEILLÄ

Digital Campaign Planner

Full-time, Turku / Helsinki.

As Digital Campaign Planner, you will be part of the digital planning and campaign team who design and execute inbound and outbound digital marketing campaigns to drive demand generation. You will be responsible, in collaboration with the content team, for the design, input and hands on delivery of digital campaigns, either standalone or in conjunction with off-line tactics and channels. You will design, input into and execute campaign plans that encompass all digital channels and platforms, including  SEM, display advertising, social media, email, web and mobile.  You will implement, optimize and analyze both global and local campaigns.

Sounds familiar and interesting? If yes, please read further.

 What we’re looking for:

• Around 3 years’ relevant working experience
• 1–2 years of that experience to be planning & executing digital, demand-generation campaigns 
• Experience in-platform of Google Ads, Google Display Network, Google Analytics, LinkedIn and Facebook advertising
• Track record of managing the daily execution and monitoring of campaign performance
• Experience of running and designing integrated marketing campaigns
• Strong knowledge of digital tracking platforms and tactics
• Must have examples of campaigns worked on, reports created, and metrics tracked
• Passion for lead generation using digital marketing
• Ability to manage multiple projects and necessary project communications in a fast-paced, deadline-driven environment
• Fast learner, adaptable and open to different cultures and approaches
• Very good written and spoken Finnish & English

Appreciated additional skills:

• Understanding of Oracle Eloqua, Salesforce Marketing Cloud or similar marketing automation platforms
• SEO understanding and experience
• Knowledge of B2B funnel stages 
• Experience of working with industry media networks
• Excellent communication skills with the ability to engage and influence at all levels

Our stack:

Google Ads, Google Analytics, LinkedIn Campaign Manager, Facebook Campaign Manager, Adform, Eloqua/Salesforce/Marketo.

You will have an opportunity for career development:

Once you are fluent assembling and managing marketing programs and executing digital services for campaigns you will be trained to create campaign canvases and integrated program logic in marketing automation platforms as well as list pulls and segmentation, setting up social posts and building of tactical assets such as emails, forms, and landing pages. In the end, you are able to execute high performing, integrated, scalable campaigns that leverage marketing automation, social and programmatic advertising in a matrixed, international B-to-B marketing organisation. 

Why you’ll love working at ID BBN:

We offer you an arena where you get access to the latest know-how in marketing technologies. Our efficient orientation program helps you to get up to speed quickly with your job, team and the organization as a whole.

At ID BBN, you’ll be part of a motivated, tech-savvy and friendly team. We believe in giving you the freedom to deliver your best work: that’s why we’re flexible around hours, tools and working methods.

ID BBN has offices in Helsinki and Turku. You can work in either one. The Helsinki office is in Vallila, Wonderland Works, and the Turku office is located in one of the landmark buildings by the Aura River. Our customers and our projects are international, and we are used to working remotely.

This position is permanent and full-time. We will fill it as soon as we find someone suitable.

If you feel that you are the one, please send your application and CV to rekry@idbbn.fi 

Please remember to mention your salary expectations.

Send us your application by 15 February 2019.

ID BBN